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Wednesday, June 15, 2016

Microsoft Links up

If there is one thing that is a guarantee in the vast world of technology, its that dominance is fleeting. At any given moment, a company can be considered as a force in the industry, only to be overtaken by a competitor or newcomer shortly afterwards.

Microsoft understands this position all too well. For years, the personal computing juggernaut has wrestled with the competition. Sometimes, it achieved dominance; other times, it was Microsoft who was dominated instead. But the company could be well on its way to domination once again, as it announced a major acquisition recently.

Considered by many experts as its most ambitious move to date, Microsoft announced the acquisition of professional networking service LinkedIn. The price tag: a colossal $26.2 billion. The deal, reports The New York Times, is among the largest in Microsofts history, and it seeks to add a second dimension to the companys offerings. Microsoft is widely known as a purveyor of computers and software, but the addition of LinkedIn will add the worlds largest professional networking site to its portfolio.

LinkedIn, which boasts more than 400 million users worldwide, represents Microsofts desire to move away from being solely a traditional software developer. The evolution of cloud computing an area that Microsoft itself is a leader in, thanks to its Azure platform and related services is making software development less viable for some corporations. Although its highly unlikely that Microsoft will ever stop producing staples like Windows and the Office suite, the future appears to be in the cloud, so to speak.

Read more here:
http://www.nytimes.com/2016/06/14/business/dealbook/microsoft-to-buy-linkedin-for-26-2-billion.html?_r=0

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